FLAVIA BRAGA CHINELATO

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Se encontraron 34 publicaciones

Gonçalves Filho, C.; BRAGA, F.; Mendes Mota, T.(2022). Brand loyalty through brand tribalism: an anthropological perspective. Management Research Review. Recuperado de: https://www.emerald.com/insight/content/doi/10.1108/MRR-01-2021-0022/full/html

BRAGA, F.; Gonçalves Filho, C.; Nizza Junior, C.(2022). Does brand-relationships matter? The role of brand attachment in salesperson performance in retailing. Spanish Journal of Marketing. Volumen: 26. (pp. 117 - 144). Recuperado de: https://www.emerald.com/insight/content/doi/10.1108/SJME-11-2020-0192/full/html

Gois, A.; Moura, L. R.; Gonçalves Filho, C.; BRAGA, F.(2022). Hate towards brands of educational institutions: she hates for ideology, and he hates for previous experiences. Journal of Applied Research in Higher Education. Recuperado de: https://www.emerald.com/insight/content/doi/10.1108/JARHE-04-2021-0158/full/html?utm_source=smc_email_welcome&utm_medium=email&utm_campaign=author_wel

Gonçalves Filho, C.; Moreira, E.; BRAGA, F.; Santos, M.(2022). PASSIVE CONSEQUENCES OF BRAND HATE: THE MEDIATING ROLE OF BRAND AVOIDANCE. Multidiscip. Bus. Rev.. (pp. 77 - 89).

Quiroga Souki, G.; BRAGA, F.; Gonçalvez Filho, C.(2022). Sharing is entertaining: the impact of consumer values on video-sharing and brand equity. Journal of Research in Interactive Marketing. Volumen: 16. (pp. 118 - 136). Recuperado de: https://www.emerald.com/insight/content/doi/10.1108/JRIM-03-2020-0057/full/html

Gonçalves Filho, C. y BRAGA, F.(2021). ANTECEDENTES DA CONTINUIDADE E DESEMPENHO DOS RELACIONAMENTOS INTERORGANIZACIONAIS ENTRE FORNECEDORES E ORGANIZAÇÕES DE SERVIÇOS. RIMAR - Revista Interdisciplinar de Marketing. Volumen: 2. (pp. 196 - 218).

BRAGA, F. y B. F. Cruz, D.(2021). PARCEIROS DO BRASIL: UMA ANÁLISE DAS EXPORTAÇÕES BRASILEIRAS. Cuadernos de Economia - Universidad Nacional de Colombia. (pp. 459 - 482). Recuperado de: http://www.scielo.org.co/scielo.php?pid=S0121-47722021000200459&script=sci_arttext&tlng=pt

BRAGA, F.; Ziviani, F.; Batista de Freitas Cruz, D.(2019). EDUCATION INTERNATIONALIZATION: RELATIONSHIP BETWEEN TRAINING ABROAD AND INTERNATIONAL PUBLICATIONS PROGRAMS IN STRICTO SENSU IN ADMINISTRATION.. Brazilian Journal of Management. Volumen: 12. (pp. 255 - 267). Recuperado de: https://periodicos.ufsm.br/reaufsm/article/view/18202