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FLAVIA BRAGA CHINELATO

FLAVIA BRAGA CHINELATO

FLAVIA BRAGA CHINELATO

Doctorado en Administración, Universidade FUMEC

DOCENTE ORDINARIO - AUXILIAR
Docente a tiempo completo (DTC)
Departamento Académico Posgrado en Negocios - Sección Posgrado en Negocios

Publicaciones

Se encontraron 30 publicaciones

BRAGA, F. y HOYOS, C. A.(2024). Operational excellence in online food delivery service: the role of food biosafety measures. British Food Journal. Volumen: 126. Recuperado de: https://www.emerald.com/insight/content/doi/10.1108/bfj-05-2024-0455/full/html
Gonçalves Filho, C.; BRAGA, F.; Brandão, J.(2024). PHILANTHROPIC INSTITUTIONS: DOES THE RELATIONSHIP BETWEEN DONORS AND THE BRAND MATTER?. Revista de Administração FACES Journal. Volumen: 23. (pp. 368 - 386). Recuperado de: https://revista.fumec.br/index.php/facesp/article/view/10467
Goncalves Filho, C.; BRAGA, F.; de Sousa Silva Tolentino, R.(2024). Social Distance, Ethics, and Engagement with Social Networks: How Do They Interact?. Journal of Media Ethics. (pp. 1 - 16). Recuperado de: https://www.tandfonline.com/doi/abs/10.1080/23736992.2023.2294059
Gonçalves Filho, C.; BRAGA, F.; Prado, F.(2024). The Grounded Theory Approach to Brand Purpose Equity Drivers: The Practitioner's Perspective. Journal of Marketing Analytics. Recuperado de: https://link.springer.com/article/10.1057/s41270-023-00277-9
Gonçalves Filho, C.; BRAGA, F.; Virtebo, F.(2023). Propósito da Marca: Valor, Mensuração e Impactos. En Enanpad 2023. SAO PAULO. Ampad.
BRAGA, F.; Gonçalves Filho, C.; Fagundes, D.(2023). Why is sharing not enough for brands in video ads? A study about commercial video ads¿ value drivers. Spanish Journal of Marketing - ESIC. (pp. 407 - 426). Recuperado de: https://www.emerald.com/insight/content/doi/10.1108/SJME-10-2022-0214/full/html
Gonçalves Fiklho, C.; BRAGA, F.; Virtebo, F.(2023). The Grounded Theory Approach to Brand Purpose Equity Drivers: The Practitioner's Perspective. En Enanpad 2023. SAO PAULO. AMPAD.
Gonçalves, C.; Reis, P.; BRAGA, F.(2023). The Effect of Organizational Culture on Interorganizational Relationship and Firm Performance. International Journal of Business Performance Management.. Volumen: 24. (pp. 109 - 129). Recuperado de: https://www.inderscienceonline.com/doi/abs/10.1504/IJBPM.2023.127531