AMADO MATEUS, M.; Rojas, G. M.; Guzmán, A.(2026).
Analysis of repurchase intention in online channels among the Centennial generation: The impact of satisfaction, website reputation, and word of mouth (WOM). Social Sciences & Humanities Open. Volumen: 14.
AMADO MATEUS, M.; Guzmán, A.; Martín-Caro, E.(2026).
Determinant variables in the responsible consumption of artificial intelligence (AI) from the perspective of non-specialized users in Colombia. Asia-Pacific Journal of Business Administration. Volumen: 4. (pp. 1 - 18).
AMADO MATEUS, M.; Guzmán, A.; Martin-Caro, E.(2026).
Reputation, Identity, and Symbolic Defence The Role of the Consumer in Digital Brand Crises The Frisby Case. VISUAL REVIEW. International Visual Culture Review Revista Internacional De Cultura Visual,. Volumen: 3. (pp. 1 - 18).
AMADO MATEUS, M. y Guzmán, A.(2025).
Transformation of international trade and marketing: A review of the impact of artificial intelligence and automation. International Journal of Innovation Management. (pp. 1 - 38).
